Digital Marketing is the very innovative concept in 21st Century. It is the powerful network of advertising, that with the introduction of “Double Click” strategy of Google for internet, the world has become to very close linking to each and every place conveniently. It has proven effective when marketers manage complex relationships with customers in different channels. It is effective and productive in relation to its cost, flexibility by using Social media marketing, Email marketing and Video marketing. The future of Digital Marketing is very bright at the moment in promoting the growth of the business, potential to earn higher revenues.